How To Research Your Keywords
Make sure before anything, you setup Google Analytics and place the code on each one of your pages. This way you will be able to track which keywords trigger which page. You will also be able to setup funnels to see how effective your pages are.
Its always best to get some real keywords, out of a keyword tool like Google Keyword Tool
The second place that I would be looking for for keywords, would be competitor’s sites. You can spy on the keywords of those websites according to google relevance. I would also use the Google Keyword Tool for it, however the Website content function of it. This function doesnt always appear on .com and .com.au sites, however always appears here.
Finally, I would keep an eye out for rising trends in the Google Hot Trends
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